Tag: Contextual
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GumGum Ramps Up Engagement for Co-Op Throughout UK With Excessive-Impression, Contextual Adverts
The marketing campaign delivered stand-out outcomes, turbocharging engagement for Co-op’s summer season 2022 meals ranges and group fund London, UK – June 15, 2023 – GumGum, the contextual-first, digital promoting platform, partnered with main grocery chain, Co-op, with the intention of supersizing engagement round its summer season 2022 meals ranges equivalent to barbeque and ice-cream…
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Domino’s Completes First Contextual and Consideration-Powered Marketing campaign with GumGum and Playground xyz
London, UK: Could 24, 2023 – In a world first, GumGum and Playground xyz have supplied a joint answer which fuses contextual and attention-based promoting applied sciences to safe tangible outcomes for Domino’s UK & Eire. Confronted with an more and more aggressive and crowded market, Domino’s labored with the respective consultants in context and…
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GumGum’s Accredited Contextual Resolution, Verity™, Chosen As Latest Contextual Vendor by MediaMath
London, UK – sixteenth Could 2023 – GumGum, a contextual-first, world digital promoting platform, at the moment introduced that its main contextual intelligence answer, Verity, will now be out there in MediaMath’s demand-side platform (DSP) as the primary MRC content-level accredited companion. Advertisers can now take a mindset-first strategy throughout their programmatic campaigns throughout the…